Welcome to Blog

Top ten marketing tips for start-up technology companies

Oct 09, 2015 by Mark Baines Category: Business 0 comments

Here are our top ten expert marketing tips for start-up companies and developing enterprise in a bustling technology marketplace. 1. Try to be everywhere: Buyers search online for their personal purchases, and are now using the same strategies for their business purchases, even as they continue to tune out unwanted ‘interruption marketing’. For many start-ups, their […]

Soon to be corrupted: Wimbledon – it’s an industry, folks!

Jun 21, 2015 by Mark Baines Category: Business 0 comments

If you thought Wimbledon provided a commercial opportunity to look into a genteel, gentleman’s sport, think again. Consider the stats: 13 official suppliers, including Rolex and IBM; 6,000 staff; 15,000 bananas (eaten by the players!); 28,000kg of strawberries (eaten by the spectators!); nearly 1/2m visitors; £1.8m of prize money; 473m page impressions on Wimbledon.com; uncountable […]

Rescue me from my phone!!!

Oct 30, 2014 by Mark Baines Category: Business 0 comments

I’m being driven mad by my phone. It is never silent. I can’t leave it alone – I have to check it every minute. I’m being driven mad by my phone. It is never silent. I can’t leave it alone – I have to check it every minute. These days it doesn’t even get as […]

Hurrah for Bath!

Oct 23, 2014 by Mark Baines Category: Business 0 comments

Creativity and technology in Bath: Marcom votes with its feet. We’ve finally moved our focus to Bath and the West, after 24 years of trading mainly out of London. As a respected player in the London and national scene, with offices in Central London, we’ve also been a leading light in the marketing communications industry […]

Retail is Dead

Jun 06, 2014 by Mark Baines Category: Business 0 comments

Retail is dead…long live etail! It’s amazing how etail has exploded over the last five years. The big players like Top Shop and Debenhams have been losing out to stellar upstarts like Asos and Cult Beauty. Retail is dead… long live etail! It’s amazing how etail has exploded over the last five years. The big […]

Passwords – don’t they drive you MAD?!

Jan 31, 2014 by Mark Baines Category: Business 0 comments

OK – so we have to have them, otherwise who knows what information would be leaked on to the www? But I feel there must be an easier way. I now have a number of passwords – for business stuff, personal stuff and financial stuff – but over the years there’s been a bit of […]