By building an effective strategy that considers the needs of your potential customer, covers multiple digital marketing channels and sings your message loud and clear, you accelerate the success of your business.
I was treated recently to a fascinating webinar by Gareth Morgan about the changing habits in digital behaviour brought about by lockdown.
Take a hard look in the mirror… ‘Evaluation’ is the third part of the cycle of best practice in your social media strategy – the other two being to plan your strategy and then to implement it.
Making social media happen for your business
Plan – implement – evaluate … fine-tune > Plan – implement – evaluate … fine-tune > Plan – implement – evaluate … &c
How ‘strategic’ is your ‘social’? Following the success of our recent ‘SEO’ webinar series, we begin here our new free webinar series about the value and implementation of strategy in social media.