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Optimise Your Marketing Strategy: 6 Key B2b Marketing Trends for 2024

Nov 20, 2023 by Mark Baines Category: Digital, Knowhow, SEO 0 comments

If you want to stay ahead in the B2B marketing game, you must keep ahead of the latest technological advancements and trends and shift your strategy to meet the changing needs of your target audience. By doing so, your business will better adapt, stay relevant, meet your audience’s needs, and stay profitable.

How to Create a Killer Digital Marketing Campaign

By building an effective strategy that considers the needs of your potential customer, covers multiple digital marketing channels and sings your message loud and clear, you accelerate the success of your business. 

Responding to lockdown shifts in digital behaviour

Jul 27, 2020 by Mark Baines Category: Digital, Marketing 0 comments

I was treated recently to a fascinating webinar by Gareth Morgan about the changing habits in digital behaviour brought about by lockdown.

Evaluate the effectiveness of your social media marketing

Take a hard look in the mirror… ‘Evaluation’ is the third part of the cycle of best practice in your social media strategy – the other two being to plan your strategy and then to implement it.  

How to implement your content strategy in social media

Making social media happen for your business

How to plan your social content strategy

Plan – implement – evaluate … fine-tune  >  Plan – implement – evaluate … fine-tune  >  Plan – implement – evaluate … &c