They are a leading supplier of high technology products in this area, using cutting edge technology for mission-critical situations.
When we started working for them in 2007, they had recently been taken over by L-3, and needed to reposition themselves.
So we worked with them on their strategy, positioning and messages, redesigning their website and brochures, their advertising and other comms materials, such as CD ROMS and emails. We also rolled it out to their exhibitions and events, and used it for the basis of a number of sub-brands.
