Category:

My five top tips for creating Brand Premiumisation
Brand Design
My five top tips for creating brand ‘Premiumisation’
Mark Baines 19 July 2017
My three top tips for better design in communications
Marketing
My three top tips for better design in communications
Mark Baines 12 January 2017
Five steps to improve brand culture
Brand Design
Five steps to improve brand culture
Mark Baines 12 October 2016
B2B video blogging – is it the way forwards
B2B video blogging – is it the way forwards?
Mark Baines 28 April 2016
Working with Americans
Marketing
Working with Americans (podcast)
Mark Baines 30 March 2016
Marketing for lawyers: the big challenge and how to get round it
Marketing
Marketing for lawyers: the big challenge and how to get round it
Mark Baines 29 March 2016
Direct marketing techniques from the 1980s
Marketing
Direct marketing techniques from the 1980s
Mark Baines 11 December 2015
Marketing Nirvana
Marketing
Marketing Nirvana
Mark Baines 9 December 2015
Products looking for markets: the marketer’s curse
Business
Products looking for markets: the marketer’s curse
Mark Baines 24 November 2015
Why don't tech companies 'get' marketing?
Marketing
Why don’t tech companies ‘get’ marketing?
Mark Baines 16 November 2015
Five top tips for communications for start-up engineering companies
Business
Five top tips for communications for start-up engineering companies – a PR perspective
Mark Baines 11 November 2015
The 9 most common reasons why so many high tech companies and products fail
Business
The 9 most common reasons why so many high tech companies and products fail
Mark Baines 26 October 2015