Is the Chinese market in your crosshairs? I’ve been doing some research and it is awesome how large it is. Here are some stats to either make your blood run cold or to fill you with excitement, depending if you’re a ‘glass half empty/full’ kind of person: China has a consumer market of 3.2 billion; […]
Keeping social media in marketing misses its greater value According to Deloitte, the 2020 social media share of total marketing budgets was up to a staggering 24% nationwide. It’s another way of saying that it’s now well known how valuable it is to sales-driven organisations.